Some companies who have embraced a mobile CRM solution have seen an increase in their average sale of 20%.
A common observation among companies using a CRM solution is that the field staff often appears to be disengaged from the CRM process.
In many cases, mobile processes still appear to be mostly manual and note-driven, with information not being effectively captured into the system.
Leveraging the benefits of a CRM solution requires ubiquitous availability of computing resources and connectivity to the CRM database.
In many, if not most mobile situations today—either at a customer site or in-transit—the benefits are lost without the right mobility tools, including mobile CRM.
The observed 20% increase in average sales after implementing a mobile CRM solution is due in part, because:
- Salespeople with immediate access to account history, product information, price lists and promotions can offer customers more options to build sales.
- There are no return calls, no calling back to the office for approval, no delays. Opportunities move through the pipeline more efficiently.
- These greater efficiencies and productivity mean that the mobile sales professional has the flexibility to visit more clients and close more deals, faster.
To learn more about the advantages, benefits, challenges and considerations of mobile CRM solutions:
Download the Mobile CRM: Advantages, Benefits, Challenges and Considerations white paper today.
Or attend the on-demand Mobility and CRM webinar.